Geo measurement, as a service.

Identify visitors, measure ROI and master attribution.

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    ROI, for the real-world

    Our leading measurement product lets you look at attribution and understand the relation between A and B.

    1. Visits Uplift
      Measure the uplift effect that your advertising has on real-world visits
    2. OOH impact
      Measure OOH impressions to understand physical, real-world advertising ROI
    3. Venue insights
      Visit length, frequency, and demographics to build segments or identify better converting segments
    4. Activation
      Seamlessly feed better-performing visit segments back into your targeting solutions
    New in V2

    Revolutionary Polygon Methodology.

    We have a built a measurement product that can determine accuracy, whilst delivering the scale to provide detailed insights into real-world behaviour.

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    Improved reliability 

    We have worked to create a product that can verify devices in a location.

    Pixels
    Filtering

    We apply various filters to remove false positives and ensure superior accuracy.

    Example use cases

    Take OOH digital

    Tamoco’s accurate location technology measures exposure to out of home advertising to understand how OOH affects goals and KPIs. Combined with Tamoco’s visit measurement this provides a robust system to understand how OOH drives store visits.

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    Measure uplift in retail visits

    Looking to understand how a factor has affected retail footfall? Our measurement product can provide real-world A/B testing to gauge uplift.

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    Measure the effect of digital on physical

    Real-world business with digital ad campaigns? Our measurement product can help you measure ad performance in an omni-channel way.

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    Holistic customer insights

    Measure the customer journey with superior accuracy and reliability. Our measurement tools paints a vivid picture oh how your customers behave in the real-world.

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    Measurement for every industry

    We work across a number of industries, see how location will transform yours.

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      Tamoco is now part of pass_by

      Some select assets of tamoco have been acquired by pass_by, a leader in the geospatial world, in a commitment to redefining standards through AI-driven intelligence and ground truth verification.

      Read more about the acquisition →

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