Measurement

Geo measurement, as a service. Identify visitors, measure ROI and master attribution. Get in touch Trusted by companies like ROI, for the real-world Our leading measurement product lets you look at attribution and understand the relation between A and B. Get in touch Visits Uplift Measure the uplift effect that your advertising has on real-world […]

Our Methodology

New Check out our data catalog The experts in Geospatial Tamoco is a data-privacy-aware geospatial company that accurately understands device location with unprecedented accuracy. Our leading-edge ML algorithm aims to enhance location accuracy and provide reliable geospatial data without compromising user privacy. Get in touch Phone Global Device Audience Circle Daily events Airplay-video Countries Our […]

Marketing & Advertising

Let Geospatial redefine your marketing Build real-world audiences, and measure the impact of your campaigns. Get In Touch Find Integrations Location-based marketing that’s tried and tested. We’ve been running successful location-powered marketing campaigns with some of the world’s largest agencies & brands. Get in touch “As we continue to evolve our CCO RADAR suite of […]

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Marketing & Advertising

What Is Bidstream Location Data – Why Is It Inaccurate & Imprecise

What is the bidstream? The bidstream is a network of advertising requests that deliver ads to mobile devices. A bid request refers to the moment when a publisher auctions off an ad slot to an advertiser. This request delivers an ad to the device. When the ad is delivered, some information is passed back the […]

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Marketing & Advertising

Digital Out Of Home (DOOH) Trends – What To Expect in 2021

OOH advertising as you know it is no longer. New developments in the OOH space are fuelling innovation that is transforming the medium into a powerful tool for marketers of all persuasions. We’re spending more time than ever outside the home. Around 70% of our time is spent outdoors. Because of this out of home […]

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Data Marketing & Advertising

Using Location Audience Segmentation Directly In Your DMP

Audience segmentation is easier with location. And now it’s directly available in your DMP and other media buying solution.

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Data

Location Data Accuracy – What Makes Good Location Data

Location is a powerful tool to understand how audiences move in the offline world. It is being used across a number of industries, fuelling everything from innovative mobile apps to providing detailed intelligence and analytics around device movement. For these applications to prosper the data that underpins them needs to be accurate. This is not […]

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Retail

Big Data In Retail – How Data Analytics Can Transform Retail

The retail industry is evolving rapidly. The way that consumers shop is changing. The line between online and offline is blurring and more retailers are adopting a data first strategy, helping to understand how their customers are behaving and ensuring that they can match the right person the best product. Retail data analytics is the […]

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Marketing & Advertising

Best Guide To Location-Based Marketing & Advertising 2022 + Examples

So as a marketer you want to know how location-based marketing can help you to reach your marketing goals? It’s time to take a serious look at location. Big data is tearing up the rulebook in a number of different industries. This trend continues with data-driven marketing becoming the new normal. Mobile has changed many things, but […]

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Data

How Big Data & Location Intelligence Is Changing The World

There’s no doubt that the explosive rise in the number of smartphones has changed the world as we know it. The increased number of sensors and connected devices has produced mountains of data. This is being used to transform the way that we live our lives. IoT, location data, location intelligence, big data. Whatever your name […]